ABSTRACT
This study addresses the issue of strategic planning in organization, with special focus on how strategic planning affects productivity level. Productivity is of great concern to all organization. Modern manager however, now operate in a dynamic business environment. To survive in this ever dynamic environment, managers need to do a lot of planning. Thus, function of planning is the most basic of al management functions. The study was carried out in the Breweries industry. A sample of 51 respondents was randomly selected form this industry. Data was collected with the use of structured questionnaires. The hypotheses for the study were tested with the use of chi-square statistical package.
In all, findings show that strategic planning and productivity index are positively related with all the variables examined. This findings paved way for the recommendation made in the concluding chapter of the study.
TABLE OF CONTENT
PAGES
Title page i
Certification ii
Dedication iii
Acknowledgement iv
Abstract v
CHAPTER ONE: INTRODUCTION
1.0 Introduction 1
1.1 Problem definition 1
1.2 Purpose of study 2
1.3 Research questions 2
1.4 Research hypothesis 2
1.5 Significance of the study 3
1.6 Definition of terms 3
CHAPTER TWO: LITERATURE REVIEW
2.0 Preamble 7
2.1 Nature and concept of planning 8
2.2 Steps in the strategic planning process 15
2.3 Responsibilities in strategic planning 22
2.4 Planning Horizons
2.5 Planning approaches
2.6 The importance of strategic planning
2.7 Criteria for planning effectiveness
2.8 Steps in planning
2.9 Formulation of strategy
2.10 Modes of strategy
2.11 Approaches to Strategy
2.12 Levels of strategy
2.13 Common problems in strategic planning
2.14 Planning circle in an organization
2.15 Types of plans
2.16 Problems of strategic planning in Nigeria
CHAPTER THREE: RESEARCH METHODOLOGY
3.0 Introduction 29
3.1 Population of the study 29
3.2 Nature and sources of data 31
3.3 Data collection procedure 31
3.4 Method of data analysis
3.5 Limitation and constraints
CHAPTER FOUR: DATA ANALYSIS AND PRESENTATION
4.0 Introduction 32
4.1 Respondent’s characteristics 32
4.2 Hypotheses testing 39
4.3 Level of significance
CHAPTER FIVE: SUMMARY OF FINDINGS, CONCLUSIONS AND RECOMMENDATIONS
5.0 Introduction 42
5.1 Summary of Findings 42
5.2 Conclusion 44
5.3 Recommendations 45
5.4 Further research direction 47
Bibliography 48
Questionnaire 50
